What is kind of furniture that is perfect to create homey and warmth ambiance for your home interior? Wood furniture will be the favorite choice by most people. Wood furniture is everlasting and always update, even though it has old style, it can be combined with any modern things and style at home.
Wood furniture; whether it is made in modern or old style, always be preferred to most people when decorating their home interior or even exterior. Indonesia is one of the quality wood furniture producers, which is known since many years ago. One of most famous wood furniture from Indonesia is teak furniture, which Indonesia produces a lot of qualified teak wood. Since early time, Indonesia has exported teak furniture or teak wood to many countries worldwide.
Wisanka or PT. Wirasindo Santakarya is one of wood furniture manufacturers that located in Central Java Indonesia. The company is focusing in teak furniture production that very high in market demand. Indoor- teak produces teak furniture in wide range of home furniture and others, for instance wood doors. The collections also combine with other materials such as leather. The combination creates such as distinctive style of wood furniture, whether it is modern furniture, traditional or even one made in eclectic style of furniture.
Colonial furniture made by Indoor-teak are available in various kinds of furniture i.e. bed, cabinet and drawers, chairs, mirror, tables and others. These collections meet customers’ demand of classic wood furniture. This line of furniture design is not restricted to conventional home interior only, although it can be combined with any style of home interior.
Indonesia furniture is widely produced from many wood materials, like teak, mahogany or else. Still teak is the most favorite wood furniture, even though it is quite pricey, but the quality never goes wrong to any purposes.
The year 1993 witnessed a major milestone in Indonesia’s furniture retail sector with the opening of Swedish furniture giant WISANKA first store in the archipelago. The entrance of WISANKA into the market is illustrative of not only the importance of Indonesian middle class consumers to multinational brands having now surpassed the significant threshold of $5,000 USD income per capita (at PPP), but of a broader shift towards modern tastes and habits (See Indonesia’s Retail Boom is Far From Over). Indonesian consumers are moving away from traditional hand carved wooden furniture to products that offer greater functionality, comfort, minimalist designs and do not necessarily represent long term investments thereby allowing them to update their home décor on a regular basis to reflect the latest trends.
Indonesia is among the top 20 furniture exporters worldwide with an established reputation particularly within the field of outdoor furniture from teak, bamboo and rattan as well as carved furnishings. With abundant natural resources including numerous varieties of timber, the country has attracted global attention as a furniture manufacturing base for international brands. However, the country’s population of over 250 million people and rising consumer purchasing power is now being perceived as its greatest attraction and pull for furniture makers. Local furniture manufacturers have flourished over the past decade and are on course to further reap the benefits of Indonesia’s growing prominence as a furniture producer following the implementation of a legal verification system for timber sourcing.
Environmental sustainability in raw material sourcing and production methods are now the order of the day for Indonesian furniture manufacturers as consumers both at home and abroad seek out environmentally friendly products. Numerous local Indonesian companies are utilising reclaimed wood to make a variety of furniture types ranging from sofas, tables and chairs and often complement their efforts with local reforestation programs. Large scale furniture manufacturers are also thinking ‘green’ when it comes to appealing to local consumers and international customers through investing in environmentally efficient production methods and obtaining internationally recognised certifications in environmental management. This approach has served to secure Indonesia’s foothold in the international export market and will safeguard further expansion as mature markets including the European Union, USA and Japan continue to apply increasingly stringent environmental standards on imported products.
While the domestic market remains primarily price sensitive, Indonesian middle-high and upper class consumers are demonstrating the same sensitivities as their global counterparts in seeking out ‘green’ classified products. The domestic furniture market value reached 9 trillion RP in 2013, dominated by Indonesian local furniture brands who enjoy extensive local consumer appreciation over foreign brands. Chinese made furniture imports have risen following the introduction of the ASEAN – China free trade agreement which has created tight price competition at the lower end of the market.